A 'two-sided' website for a company with two distinct pillars — TSC Miami and Monster Digital — that let visitors enter either brand without losing the parent.
Some companies have two real brands under one roof. Most websites force a choice — primary brand wins, secondary brand becomes a footer link. TSC Miami and Monster Digital both deserved equal weight. The challenge was building a site structure that let visitors enter either side cleanly without making the parent company invisible.
We designed the homepage as a literal two-sided entry point — visitors choose which brand they're here for, and the site re-skins accordingly while maintaining shared infrastructure underneath. Both brands get full presentation, dedicated case studies, and distinct visual languages, but the parent company architecture remains visible and navigable.